Geneva (March 10, 2025) – SGS, the world’s leading testing, inspection and certification company, is delighted to announce a free webinar, ‘Sustainability trends and solutions in the E&E industry’, on March 31, 2025.

The Ecodesign for Sustainable Products Regulation (ESPR) is one of the EU’s key ecostandards, introducing new rules for product conformity which are significantly impacting electrical and electronic (E&E) businesses. This new regulatory landscape aims to change the product life cycle paradigm, affecting design, manufacture and retail processes.

Sustainability trends in the E&E sector are explored in this complimentary webinar, including a guide to understanding the ESPR and the business opportunities driven by the shift towards a circular economy.

This webinar is led by SGS carbon-management expert Dr Mingjie Zhu and provides compliance solutions for regulatory requirements. Leveraging SGS’s experience allows companies to reduce their environmental impact while ensuring conformity with product standards.

This event is designed for manufacturers, importers, retailers and other stakeholders in the E&E product supply chain for EU markets.

Register now

About SGS

SGS is the world’s leading Testing, Inspection and Certification company. We operate a network of over 2,500 laboratories and business facilities across 115 countries, supported by a team of 99,500 dedicated professionals. With over 145 years of service excellence, we combine the precision and accuracy that define Swiss companies to help organizations achieve the highest standards of quality, compliance and sustainability.

Our brand promise – when you need to be sure – underscores our commitment to trust, integrity and reliability, enabling businesses to thrive with confidence. We proudly deliver our expert services through the SGS name and trusted specialized brands, including Brightsight, Bluesign, Maine Pointe and Nutrasource.

SGS is publicly traded on the SIX Swiss Exchange under the ticker symbol SGSN (ISIN CH0002497458, Reuters SGSN.S, Bloomberg SGSN:SW).

Old Bridge, New Jersey – March 10th, 2025 – NJ Local Marketing is a trusted partner for local businesses in New Jersey who are looking to grow their online presence. NJ Local Marketing is enhancing its digital marketing strategies with cutting-edge Search Engine Optimization (SEO), Answer Engine Optimization (AEO), and Google Business Profile (GBP) optimization to help small businesses thrive in an evolving online landscape.

We have always been a company that cares about our small business owners. That’s why we have SEO and AEO services to help small businesses gain visibility, attract customers, and stay competitive. SEO improves your website’s ranking on Google, driving organic traffic and boosting brand credibility.

AEO ensures your business appears in voice searches and AI-driven responses, making it easier for potential customers to find you. With optimized content, local SEO strategies, and technical improvements, we help small businesses build a strong online presence. Whether you’re a startup or an established company, our tailored approach at NJ Local Marketing increases engagement, conversions, and long-term growth, all while keeping costs manageable.

After extensive research and consultation with industry experts, we’ve revamped our services to address changing search engine trends and user behavior, ensuring our clients remain competitive in the digital marketplace.

In early 2024, we identified a concerning trend: while our clients’ search engine rankings were improving, their website interactions were declining. To understand the root cause, we investigated the evolving dynamics of search engine usage and found two key reasons for this shift:

• Google’s AI Integration in Search Results:

Google’s use of artificial intelligence has significantly changed how search results are displayed, prioritizing quick, AI-driven answers over traditional search rankings.

• The Rise of Mobile and Voice Search:

Mobile users are increasingly relying on voice search, which differs fundamentally from typed searches. For example, a typed search might be “best pizza near me,” while a voice search is more conversational, such as “Where’s the best pizza near me?”

Our findings also revealed that users are bypassing paid ads and heading directly to Google Business Profile (GBP) listings. Most users now click on GBP links to visit a website or call a business directly, underscoring the importance of optimizing for this feature.

In response, NJ Local Marketing has integrated AEO, SEO, and Google Business Profile (GBP) optimization into our service lineup—at no additional cost to our small business owners. These enhancements complement the SEO services we already had and are tailored to help local businesses achieve prominence in Google’s search results.

Our enhanced strategy focuses on optimizing businesses for the modern search landscape. By combining SEO, AEO, and GBP-specific services, we’ve developed a comprehensive system that drives measurable results.

“Our priority is helping small businesses succeed in a changing digital world,” said Tom Sawyer, Owner of NJ Local Marketing. “By adopting advanced SEO and AEO strategies while refining GBP optimization, we’re ensuring our clients stay ahead of the competition.”

For more information about our services or to schedule a consultation, visit https://www.njlocalmarketing.com/ or call (732) 586-0346.

Don Mammoser Photo Tours has just added a new tour offering—to the gorgeous mountains of Colorado for unparalleled scenic photography. This Colorado Fall Color Photography Tour offers participants the chance to learn landscape photography in the beautiful San Juan Mountains of Colorado.

Be in Colorado during the most gorgeous time of year, when fall colors are at their peak. Make the most of the fleeting fall colors. Participants will be guided by a professional nature photographer and area expert—Don Mammoser. Learn landscape photography techniques, witness and capture the endless beauty of Colorado’s fall color, all while having a ton of fun traveling and photographing with a like-minded group.

Group size is kept small so every person on the tour will have as much personal attention as they wish. The tour is based out of Ouray, Colorado, during the first week of October 2025.

Participants with an interest in landscape photography, travel, and nature will certainly enjoy this tour. Any photographer is welcome, from beginner to expert, and all will gain something by traveling with an enthusiastic, professional leader who knows exactly where to be for the best photography of the area.

Visit: https://donmammoserphoto.com

Independent UK publishing house Brindle Books Ltd is pleased to announce its latest release: ‘Avarice of Empire’ by Exeter-based historian C.Q. Turnstone. The book is the culmination of many years of research and tells the previously untold true story of Captain Charles Agnew, a cavalry officer with the 'Scarlet Lancers', who died 'by the hand of an assassin' in Egypt on 22nd March 1873.

Turnstone, a postgraduate historian at the University of Exeter, has been fascinated by Agnew’s story since he first saw a memorial to the fallen officer inside Canterbury Cathedral on a rainy Sunday in May 2015. At that moment, says the author, “my imagination was captured instantly. Over time, I began to research what happened, and the more I discovered, the more I knew that this was a story I needed to tell.”

'Avarice of Empire' is a work of historical fiction that tells a story about real people and events with as much historical accuracy as possible. As well as Charles Agnew, it's about the fortitude of Victorian women, class division and colonial prejudice, early photography and the embryonic intelligence service, a revolution in global communications, and how an Irishman discovered what would become India’s largest gold mine.

Avarice of Empire by C.Q. Turnstone is released on 6th March 2025 by Brindle Books Ltd in paperback (ISBN 978-1-915631-23-7) and e-book formats.

For further details and buying options, please visit the following link:https://www.amazon.co.uk/Avarice-Empire-C-Q-Turnstone-ebook/dp/B0DTXK915R

Contact:

Richard Hinchliffe

Director

Brindle Books Ltd

web:

https://www.brindlebooks.co.uk/